ISH North America officials will be working with two former marketing and sales executives who helped produce the Kitchen/Bath Industry Show. Todd Davis and Alan Peterson, Davis Peterson Collaborative, will be in charge of marketing the kitchen and bath sector of ISH North America, Oct. 31-Nov. 2, 2002, in Toronto, Canada.
Davis was vice president of trade show exhibitor Miller Freeman, and managed the operations and development of a multimillion division of trade shows, including the well-attended K/BIS. Peterson was group director of Miller Freeman and was responsible for marketing and sales activities for K/BIS.
"For many years, many segments of the building industry have strongly requested an inclusive, successful, consolidated event to serve their mutual interests efficiently," Davis said in a prepared statement. "We feel that ISH North America answers this demand and we expect buyers and manufacturers will support the event enthusiastically."
