"A promise which the promissor should reasonably expect to induce action or forbearance of a definite and substantial character on the part of the promissee (the one to whom the promise is made) and which does induce such action or forbearance is binding if injustice can be avoided only by enforcement of the promise."

Referrals can be the cheapest form of advertising. They can also be the most expensive form of advertising. Why? When you do a good job, a few people may talk about it to their friends, relatives, and neighbors.

The phone rings off the hook some days with mechanicals, plumbers and wholesalers all looking for that magic metal alloy and flux to solve their copper joining needs. Taracorp and our manufacturers' representatives have been fielding these questions from all parts of the globe for more than a century.