In the world of business, challenges are inevitable. Economic shifts, changing consumer demands and unforeseen crises are part and parcel of running a company.
We all know about pricing, right? Hopefully, we know the difference between markup and margin. We know how to calculate break even. Here are eight things you should know about the psychology of pricing.
Developing a strong brand can significantly impact your plumbing company by making it more familiar and less intimidating to consumers. This can lead to more calls and reduced marketing costs. Here are six important factors to consider when building a brand and brand image in your market.
Processes are the third component of our success strategy — organizational charts, scorecards, and processes. Two months ago, I began a three-part series to focus on each of them. This month, we are going to bring that strategy full circle by discussing processes.
When we hear about a 'dream team,' our minds envision the perfect basketball team or a group of highly skilled attorneys assembled for a high-profile legal matter. But creating a team that consistently delivers great results shouldn't be limited to sports or legal teams.
Some customers prefer using credit cards, but accepting them means paying merchant service fees. Contractors may offer cash discounts or add an upcharge, so consider how to handle merchant services.
Last month, I introduced the core elements of our training: organizational charts, scorecards, and processes. These form the foundation of your business, providing clarity and accountability. This month, we'll focus on scorecards and how they contribute to team success.