Articles Tagged with ''marketing''

By now, you may have heard that by July 2023, Google Analytics is shutting down for good, as Google replaces the analytics service with GA4. Why is this happening, and what does it mean for tracking my website analytics?

After working for a plumbing company who wouldn’t give him a day off, Levi Torres and his wife, Cassi Torres, decided to start their own plumbing business in 2012. The couple wanted a company that supported its employees and served every customer with professionalism and respect, and High 5 Plumbing was born.

Businesses don’t succeed in a vacuum — and that is true in all industries, including plumbing, HVAC and electrical contracting businesses. Thankfully, contracting business owners are not on their own and don’t have to learn to “reinvent the wheel.” There are a number of industry associations and best practice organizations available to help.

Plumbers and their customers are living in a digital age, which means more potential clients are finding a plumber online via Google searches. If more customers are finding plumbers on Google, then it is important that you take the right steps to ensure you are the plumber they find. 

Leave behinds are low-cost items that you give to customers to promote your brand following service calls or that you give away during home shows and other events. Oftentimes, plumbers stumble with leave behinds because they select things they might like instead of what the customer values. Here are 17 great leave behinds that will build brand recall with consumers.

For the past 15 years, Steve Baker had a plan to start his own plumbing company. Last year, that dream was finally achieved with the opening of Gideon Plumbing in Duncan, British Columbia, Canada.

What do logging and plumbing have in common? Jon Hatch for one. After a friend told him about a plumbing apprenticeship opening 15 years ago, Jon Hatch made the jump to the plumbing industry. 

Southern Trust Home Services began life on a farm. An electrician by trade, Ted Puzio founded his contracting business in 1995 while raising his two teenage sons. Then named TP Electric, Puzio and his sons renovated and flipped farmhouses before building a two-story facility to both live in and use as a workshop.

The pandemic has disrupted the world and how business today is done. Even in the construction industry, things have been disrupted and modified. 

“The right call any time of year” is the perfect slogan for Asheville, North Carolina-based Four Seasons Plumbing. The company was founded in 2006 by husband and wife team, Max Rose and Rachel Rose, thanks to a monetary gift from Max Rose’s grandmother.