Strategy, in my experience, is vastly misunderstood. I often see strategy thought of as “marketing strategy,” and it is applied to business development efforts only, or it is considered to be “not-applicable” as conditions on the ground are changing too quickly to “make a long-term plan” and then not change from it.
Here are nine ways our essential business has continued to safely serve customers in Mississauga and Etobicoke, Ontario, during these unprecedented times.
Over the past 10 years, I’ve had the privilege of training several thousand tradespeople a year in the areas of communication, technical expansion and buying habits of consumers today.